+=+=+=+= SIM's INSIDER REPORT =+=+=+=+
April 22, 2003
SIM's INSIDER REPORT is a free bi-monthly newsletter dedicated to helping readers succeed online while saving both time and money with cutting-edge tools, tips and strategies for internet marketing, online advertising and website promotion.
IN THIS ISSUE
==> Tip of the Week
==> Tips, Tools & Resources
==> Affiliate Spotlight
==> SIM's Weekly Reports
==> Feedback & Contributions
==> Food for Thought
TIP OF THE WEEK
The future of E-commerce looks bright as thousands of companies in hundreds of established industries flock to a new kind of pay-for-performance marketing
Online affiliate programs take away the risk
If you thought the dot-com crash of 2000 was the end of
In promoting an e-book about his self-taught success with affiliate programs, the Vancouver, Canada, based author and lecturer is boldly predicting that not only has the Internet survived as a viable distribution channel for goods and services as diverse as baby formula to credit cards to high-powered motor boats, but because companies can now offer their wares risk-free throughout the world with affiliate programs, he predicts we will see soon unprecedented growth in e-commerce.
In his new downloadable book, entitled James Martell’s Affiliate Marketers Handbook - 2002, he chronicles the exact steps he took to establish himself as a profitable affiliated publisher for dozens of companies in three competitive industries: Credit Cards, Cell Phones and Satellite TV.
One of the things he discovered, as he made his foray into affiliate programs, was that some very well established companies, such as American Express and DIRECTV, in the U.S., will gladly pay a commission of $40 - $50 U.S. for each successful transaction resulting from a link that originates with an affiliated publisher’s website.
Industry experts agree that this pay-for-performance concept started with Amazon.com, who in 1997 began compensating webmasters around the world for book sales by setting a cookie on each visitor’s browser that identified the associated publisher so that a commission could be paid if a sale were made.
This unique business relationship, now known as affiliate marketing, neatly solves the problem of driving eyeballs to websites’ of merchandiser’s, because of the vast number of independent publishers and webmasters worldwide, who will generate targeted traffic on a pay-for-performance basis, thereby eliminating the high cost of advertising.
Martell says, “When I first got started I had no idea of how many people were online. Within only a few months of launching my first commercial website to promote a few of those “free Internet access” companies that were all the rage in 1999-2000, I was getting 5,000 unique visitors a day by properly optimizing my site at the major search engines.”
As a consequence of converging factors such as, growing consumer confidence in making online purchases, the need for many companies to downsize brick and mortar operations and the emergence of commission networks who act as go-betweens for merchants and affiliates, it has never been easier or more profitable to retail online.
Commission Junction, www.cj.com out of Carlsbad, CA, stands out as an industry leader in providing third party functionality for affiliates and merchants by acting as a trusted third party in managing the network, tracking and reporting on activity and handling monthly commission payments.
Martell says, “ I’ve joined several lucrative affiliate programs through the Commission Junction network of advertisers and their online reporting and tracking functionality is second to none.”
“Commission Junction has exceeded our expectations as a cost-effective marketing channel,” states Kari King, Affiliate Program Manager at eBay.com,” We chose Commission Junction not only because they have an established network of quality publishers, but because their service and technology are scalable as our program grows.”
Mr. Martell adds, “there is tremendous confidence in dealing with CJ merchants, because CJ has demonstrated great efficiency in handling all of the collection and processing required to ensure fair and timely commission payments to me as an affiliate, as well as managing all of the administrative and verification necessary to ensure qualified sales and leads for the merchant.”
It would seem that large networks of affiliated publishers partly drove the well-documented 25% increase in online Christmas shopping following Sept. 11.
Martell says, “another trend, which is fuelling this industry, is the desire to work at home for middle-aged baby boomers and young professionals with computer skills.”
“My entire business is run from my White Rock, B.C. home,“ he said.
He cites a number of benefits to this, including the sense of personal freedom it gives him, but he said a major factor was spending more time with his wife and four kids in the pleasant seaside community in which he lives outside Vancouver.
“After getting a taste of financial freedom with affiliate programs from the comfort of my own home on my personal computer, and avoiding the stresses of long commutes and stifling work environments, I would never go back to that, ” he said.
To help others with similar aspirations, Mr. Martell has developed a website for work-at-home enthusiasts, where visitors can find out about his recent successes and also learn-the-ropes of this emerging new industry with his downloadable handbook.
Visit: http://startupinternetmarketing.com/amh for details.~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
SIM's "Tip of the Week" back issues available at... http://www.startupinternetmarketing.com/ezines
TIPS, TOOLS & RESOURCES
If you're looking for ways to add content to your site FreeSticky.com is where to look. You'll find info on how to add news headlines to your site PLUS marketing articles, financial content, sports tickers, stock tickers, news tickers, jokes, cartoons, weather, games and all sorts of other web site add-ons and tools.
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AutoScripter - FREE Script Engine Locator
* For more great tips and tools, visit our website:
FREE 5 DAY INTENSIVE COURSES
*Mastering Search Engine Placement
*Becoming a high-earning affiliate champion
*Creating, producing and selling your very own infoproduct
*Finding the Perfect Price that will maximize your profit
*How to write sales-clinching copy on the Net
James Martell’s Affiliate Marketers Handbook - 2002
The affiliate marketing industry has been waiting for a credible person to step forward and teach what he knows. Millions around the globe are becoming interested in affiliate marketing, as major companies establish pay-for-performance marketing programs.
Yet, few affiliates have the expertise to succeed. This e-book is fast becoming the standard by which all other trainings are judged. You can download a demo which includes the first 34 pages of his book as well as the complete table of contents.
Earn $35 US for each copy of James Martell's "Affiliate Marketers Handbook 2002" sold from your site...plus $15 for every copy sold by your sub-affiliates!
Sign up here http://startupinternetmarketing.com/amh
UPDATED Affiliate Masters Course
The Affiliate Masters Course is a fantastic stand-alone information resource. This course REALLY has ALL the info and strategies required to build a profitable affiliate-based e-biz from the ground up.
It's the best product available for affiliates AT ANY PRICE...
and it's free - Click here to download immediately... http://startupinternetmarketing.com/Aff-Masters.zip
* Check out SIM's Top "10" Affiliate Review at
SIM's WEEKLY REPORTS
How to Attract Buyers: Tell them "What’s In It for Me"
- Establish Your Value Proposition
How to Boost Your Chances at Having a Successful Web Site Part 2
Send Five Brochures
Adding an Image Background to Your Tables
FEEDBACK & CONTRIBUTIONS
3 Ways To Become A Super Affiliate!
1) Community Marketing
Participate on web discussion boards. Post your comments, answer other people's questions, and ask your own questions. Include your affiliate text link under each message you post. If they read your message and like it, they may click to see what else you have to offer them.
2) Information Marketing
Create a free e-zine. Use your e-zine to advertise the affiliate programs you've joined. Submit your e-zine to online e-zine directories and promote it on your web site. Trade e-zine ads with other publishers. Announce your e-zine to e-zine announce lists.
3) Incentive Marketing
Start a private web site. Use it as a f*ree bonus if people buy the product you resell. You could also allow people to join for f*ree and you could advertise the affiliate program you've joined. You could also charge a subscription fee for an upgraded version of it.
. . .
10,000 Sales Letter Words, Phrases & Templates!
Just visit: http://www.ldpublishing.com Also, feel free to republish this article in your own ezine or web site.
If you have a promotion tip to share (or an affiliate program that would be of interest to the rest of us) or if you have a web design tip, or a specific question, please feel free to post all tips, questions, or answers to posted questions here and I will add your email or URL with it. It's FREE promotion!
Send your tips, questions or answers to:
FOOD FOR THOUGHT
Mediocrity knows nothing higher than itself,
but talent instantly recognizes genius.
-- Sir Arthur Conan Doyle
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