+=+=+=+= INSIDER REPORT =+=+=+=+

ISSN 1710-0747
E-Zine #158
November, 2005

The SIM INSIDER REPORT is dedicated to helping readers succeed online while saving time and money with cutting-edge tools, tips and strategies for internet marketing, online advertising and website promotion.

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SIM's Insider Report free marketing newsletter

First, a warm WELCOME to all new subscribers.

More and more, content is becoming THE KEY to getting free traffic sent to you by the major search engines. No tricks, no gimmicks, just plain quality content.

I've built more than 600 pages of content on my startupinternetmarketing.com site in order to grow my traffic, keep my visitors coming back AND to entice the search engines to keep sending me more free traffic.

This week's featured report by Jim Daniels discusses how to create content for your site and how to generate traffic with it.

Jim's been using these tactics for 7 years and they work.

Dan Porteous

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About Your Content...

You DO have a plan in place to grow and share content at your website, right?

If not, it's never too late to get started.

Because content is what drives the web. And it drives web business as well. If you have a plan to grow and share valuable content with your niche, you'll benefit in many ways...
  • Increased Visibility
  • Instant Credibility
  • A Stickier Website
  • More Inbound Links
  • Better Search Engine Ranking
  • More Website Visitors
  • Increased Sales
Would you like to see benefits like that?

It's not as difficult as you may think. Today's issue shares a simple 4-step plan you can copy and use, starting right now.

Step 1: Write or acquire content.

The first thing you must do is continually create content. You can do that by simply writing articles or tips about your niche. Think of all the things people ask you regularly. Then answer those questions in a weekly or monthly article.

The key here is to stick strictly with your niche. If your site is about lumberjacks, write about lumberjack stuff. Every niche has endless possibilities. Lumberjacks could write about training, exercises, competitions, etc.

If you hate writing or just cannot do it, hire someone to ghost write for you. There are thousands of aspiring writers looking for work. These writers are more than happy to make money doing what they love, and will willingly churn out great articles for you. You may be surprised at how affordable this option can be.

A few websites where you can find writers and pre-written niche content include...
Just make sure if you hire a ghost writer that YOU will own the content when they are done.

Step 2: "Tag" your content with re-publishing rights.

Before you publish your content, take this important step. Add a small note with each tip or article, that invites all readers to re-publish your content. This gives them the right to publish your content on their related website or in their newsletter.

I call this "pre-licensing" and it is done by simply adding a small tag, or footer to the end of each article. The footer looks like this:
* Need content? You may use this article at your website, or in your newsletter. The only requirement is inclusion of the following sentence - Article by Paul Bunyon of Lumberjack-Training.com - the definitive source for lumberjacks of all ages.
In your footer be sure to include a live link to your website. The link should contain your best keyword phrase as the anchor text. In other words, the sentence should contain a keyword based hyperlink to your website. This will help search engines determine what your site is about. As the links grow, your ranking will continue to improve for that keyword phrase.

Step 3: Publish your content internally.

Don't let the word "publish" scare you off. Dictionary.com tells us that "publish" simply means...
- To prepare and issue for public distribution or sale.
- To bring to public attention; announce
So the first place to publish to is internally. This means to your own resources.

The first place you start is with your own subscriber list, if you have one. If not, I suggest you grow one! Starting a newsletter is really as simple as signing up with an autoresponder service that offers newsletter publishing.

The other "internal publishing" task is simply publishing your content at your website. Yes, every new article or tip you write for your niche, deserves a web page of its own. It takes literally five minutes to paste your article, with footers, into a web page template and upload it to your website.

Be sure that when adding your content to your website, you maintain a single web page that lists, and links to all your articles. This listing page, or archive makes navigation easier but more importantly it helps search engine spiders find your valuable content.

Step 4: Publish your content externally.

Finally, publish your content externally, or outside of your own site. You can do that by submitting your content to other websites and newsletters.

No matter what niche you are in, chances are there are other sites and newsletters about that topic. Seek them out by spending some time at a few email newsletter directories. A few of the better ones include...
An email newsletter (also called ezine) directory can help you gather and grow a list of email newsletters, including editor names and email addresses. Contact editors in your niche once a month with your content. Let them share it with their readers. Of course, you'll include your footer with URL after each article.

Some final tips about your content before you get busy...
  • Don't publish self-serving content. Keep it strictly informational.

  • Always proof-read your content 3 times. If you have another pair of eyes available, have them read it too.

  • Include references to clever and helpful websites when you find them. If readers find useful sites they'll be sure to read your content every time they come across it. (It's OK to use affiliate links sometimes, but not always.)

  • Keep your footer short and to the point, especially when you are sharing your content with editors in hopes of getting it re-published.
That's it! Four steps to an effective content growth and sharing plan. I've been using this very plan for 7 years so I know it works. I suggest you implement this plan or a similar one right away. It will pay huge dividends over time.

. . .

Copyright Jim Daniels

About the Author:
Thinking of Starting a Business on the Web? Need to Jump-Start an Existing Business? Check out Jim's new ezWebBusinessBuilder software. It literally shows you how to build a super-successful income machine on the web. http://www.startupinternetmarketing.com/ezwbb

SIM's "Tip of the Week" back issues available at... http://www.startupinternetmarketing.com/ezines

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How to Boost Your Traffic and Profits with Private Label Articles

Are you aware of how vitally important and valuable Private Label Articles are to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available.

The numbers of ways in which you can use materials from Private Label Articles to make money online are almost as varied and infinite as the Internet itself.

Following is a list of just 5 key ways that content can help build your traffic, subscribers, and customers starting today!...

1. Boost your search engine ranking and daily visitor count by posting keyword rich articles and content on your web-site. For example, if your business involves offering products and services related to fitness, posting fitness related articles and content will attract unlimited prospective customers on a regular basis!

2. Generate double or even triple the number of newsletter subscribers you do currently, simply by offering content in the form of "special reports" or manuals as bonuses for subscribing to your publication. People love freebies, so give them what they want and watch as your results increase!

3. Create an automated cashflow by using content to formulate multi-part email training courses with related web-site or affiliate links "sprinkled" throughout each course. Use an autoresponder service to automate the delivery of your training course (such as a 5 part training course delivered over a 5 day period).

Training courses can also serve as excellent bonus offers for your prospective newsletter subscribers.

4. One of the most important keys to a successful online business is not JUST having a list of mailing list or newsletter subscribers... It's about building a trusting relationship with your subscribers (ie, "cultivating" your list)...

By sending informative articles to your list on a regular basis you will establish yourself as an expert on your topic of business, as well as gain the trust of your subscribers over time.

As a result, your subscribers will be EAGER to take advantage of your "paid" product and service offers. (Just make sure that you NEVER take advantage of the relationship you develop with your list by offering products or services of poor quality just to make a quick buck!)

If there is one "constant" in Internet marketing, it's this: A cultivated list of subscribers is as good as money in the bank. Write that down and never forget it!

5. Another excellent way to generate no cost traffic is by submitting ready-made articles to "content hungry" web-site and newsletter publishers with your "resource box" attached. A resource box is nothing more than a little 3-6 line "bio" about you and/or your web-site - including a link to your site (or even instructions on how to subscribe to your newsletter)...

When submitting or offering your article(s) for reprint purposes, just make sure to specify that each article is to be reprinted "as is" with your resource box attached.

...Even one article can go a LONG way towards generating no cost traffic and visitors for you. Just imagine your article being sent out to a newsletter subscriber base of 100,000 individuals - many of whom will be reading YOUR included resource box and clicking on your URL to learn more about what you have to offer!

Well there you have it, 5 sure ways to build your online business exponentially with the help of articles and content...

With the declining effectiveness of many of the online advertising methods that we've relied on in past years, content is only strengthening its position as the ultimate KEY to generating unlimited traffic, subscribers, and customers!

Get Your Own Articles you can use...


. . .

If you have a promotion tip to share (or an affiliate program that would be of interest to the rest of us) or if you have a web design tip, or a specific question, please feel free to post all tips, questions, or answers to posted questions here and I will add your email or URL with it. It's FREE promotion!

Send your tips, questions or answers to:

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What Is Marketing?

Marketing is not about manipulation.

Marketing is about information.

The more passionately and sincerely you convey your information, the more hypnotic your marketing will be.

If you're offering a product or service you believe in, then share your excitement for it to the right audience. (If you don't believe in your product or service, what are you doing trying to sell it?)

Marketing is basically sharing your love. Your passion. Your belief. When you share it with someone who welcomes it, more often than not it leads to a sale. Naturally. Easily. Effortlessly.

Dr. Joe Vitale

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Legal Stuff

We accept no responsibility whatsoever for the content, profitability or legality of any published articles or advertisements contained within SIM's Insider Report.

Although all of the articles have been selected for their content, the publishing of such articles within this newsletter does NOT constitute a recommendation of the products or services mentioned or advertised within those articles.

Be responsible! Always do your own Due Diligence before responding to any offer.

The SIM's INSIDER REPORT is a production of Startup Internet Marketing and is owned by Dan Porteous

ISSN 1710-0739

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Kirkland lake, ON, CA.
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