+=+=+=+= INSIDER REPORT =+=+=+=+

ISSN 1710-0747
E-Zine #157
October, 2005


The SIM INSIDER REPORT is dedicated to helping readers succeed online while saving time and money with cutting-edge tools, tips and strategies for internet marketing, online advertising and website promotion.


IN THIS ISSUE
==> Tip of the Month
==> Tips, Tools & Resources
==> Feedback & Contributions
==> Food for Thought
==> Classifieds
==> Administrivia

SIM's Insider Report free marketing newsletter

First, a warm WELCOME to all new subscribers.

I'd like to take a moment to pass on my thanks and appreciation to Simon and Matt at Elated.com for the "class" they recently demonstrated in resolving a sensitive situation for me.

Kudos to these guys for delivering top-quality original web-building resources for webmasters since 1997.

Their site features free webpage templates, free photoshop actions, tips and tutorials, free web buttons and animations, royalty-free stock photos and a lot more!

Take a moment to visit Simon and Matt today at http://elated.com/.
I guarantee you won't be disappointed.


Regards,
Dan Porteous




ELATED For Hire!

Building websites for international clients since 1996.

ELATED's extensive experience in design, marketing and programming can be put to work for you. Talk to us and let us help you to create the perfect marketing message for your company!


Building websites for international clients since 1996. Click here for more information on our client solutions





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TIP OF THE MONTH
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Google AdSense Rewards Content with Advertising Revenue

If you've been looking for an easy way to increase your website's revenue, Google AdSense may be your answer.

Google AdSense is a phenomenal new advertising revenue program that is taking the Internet by storm. It was specifically designed to enable content rich sites to increase their advertising revenue simply by displaying Google AdWords ads.

Google AdSense makes selling advertising space easy, as they handle everything for you. With access to a database of 100,000 advertisers, you'll never have to worry about finding advertisers for your website again.

The concept is simple. If you have a quality site that provides content, such as articles, you may qualify to display Google AdWords text ads on your web pages. If your site is approved, you will receive a portion of the pay-per- click payment.

The great thing about Google's sophisticated advertising system is that the ads that display on your web pages are relevant to your content. They scan each page to determine what your page is about and display the ads accordingly. This will increase your click-through rate considerably, as relevant text ads combined with quality content are highly effective.

Although the AdSense program is free to apply, your site will be reviewed and must be approved in order to begin displaying the ads.

As there have been many sites turned down, you'll need to ensure your site meets Google's criteria prior to applying. You can find the guidelines at the following web address: https://www.google.com/adsense/policies

They're basically looking for quality sites offering content. The keywords here are "quality and content." If your site is under construction, loaded with advertising and/or broken images and links, don't even waste your time applying, as you won't be accepted. However, if you have a quality site and provide your visitors with content, you will most-likely be accepted.

The more content pages you have, the more advertising revenue you can make. It's really that simple. If you don't have your own content, there is a wealth of content available on Internet completely free. Subscribe to any of the following article announcement groups to receive new article submissions each day:
Article Announce - All types of articles

AABusiness - Business oriented articles, including: Business, Ecommerce, Sales, Networking, Business Communication, Internet Marketing, Promotion, etc.

AAInternet - Internet oriented articles, including: Ebooks, Ezines, Search Engines, Web Design, Web Development, Web Sites, etc.

AAHome - Home and Family oriented articles, including: Parenting, Relationships, Cooking, Recipes, Crafts, Gardening, Home, etc.

AAHealth - Health and Fitness oriented articles, including both physical and emotional health.

AAGeneral - General Interest oriented articles.
With your subscription to any of the above groups, you'll not only receive new article submissions delivered to your email, but you'll also have access to the archives which contain thousands of quality articles.

Visit the following web address for further information:
http://www.web-source.net/articlesub.htm

Once you've located articles that are relevant to your website, simply create a page for each. For example, if you find ten appropriate articles, you can create ten new content pages in which you can display Google AdWords ads. Not only will you be adding valuable content for your visitors, but you'll also increase your website's traffic and revenue. It's a win-win deal no matter how you look at it.

Once your site has been approved, you simply select the style of ads you'd like to display and paste the code into your web pages where you'd like the ads to display.

Although all of the ads are text ads, there are currently four layout options to select from:
  • Standard 468 x 60 banner format (displays up to 2 ads)

  • Vertical 120 x 600 skyscraper ad (displays up to 4 ads)

  • Horizontal 728 x 90 Leaderboard (displays up to 4 ads)

  • 300 x 250 Inline rectangle (displays up to 4 ads)
Although all four ad styles can be effective, the "skyscraper" ads placed toward the top right side of your page or the "Leaderboard" ads placed at the top of the page generally will provide a higher click-through rate than the other two styles.

However, each page is different and will produce different results. For this reason, you may want to test your pages and display the style that produces the highest click- through rate.

Once you begin displaying the ads on your website, you can visit Google and log in to your account to see how the ads are performing. You can view the number of impressions, clicks, click-through rate and your earnings.

If you're concerned about displaying ads that may compete with products or services you're promoting, Google offers an option to filter out unwanted ads. In addition, you can display the ads along with any affiliate programs you may be promoting, as long as the ads don't look like Google ads.

Google AdSense is the hottest advertising revenue program on the Internet. Isn't it about time you got paid for your content?

Visit Google AdSense for further information: https://www.google.com/adsense

. . .

Copyright Shelley Lowery

About the Author:
Shelley Lowery is the author of the acclaimed web design course, Web Design Mastery. And, Ebook Starter - Give Your Ebooks the look and feel of a REAL book. Visit Web-Source.net to sign up for a complimentary subscription to Etips and receive a copy of the acclaimed ebook, "Killer Internet Marketing Strategies."
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~


SIM's "Tip of the Week" back issues available at... http://www.startupinternetmarketing.com/ezines


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----------------------------
TIPS, TOOLS & RESOURCES
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6 Figure Niche Sites
Derek Tomei is sharing his success strategies in a free report titled, "Six Figure Automated Niche Recruiting Sites." This man is making money in the "find job" online niche market. What's amazing is, he told me that he's making thousands of dollars on autopilot income from these types of sites each year! http://www.listbuildingrevealed.com/ebooks/NicheSite.zip

The Google Ads Calculator
Take control over your ad costs by using this calculaor. It's as easy as entering your Gross Profit Per Sale, your Sales Per Day and then clicking on calc. Valued at $19.95 - yours to download here free... http://proguides.ca/danp/goo-calc100.exe

The Dowser FREE
TheDowser Keyword Research and Management Software is EVERYTHING you need to research keywords and manage your keyword lists and sub-lists. Download it here... http://www.hunteridge.com/download/TheDowserFREE.exe


FREE WEB BOOKS

    Internet Marketing Basics
      If you're not TOTALLY familiar with the BASICS of marketing
      online then you owe it to yourself to grab AND read this
      dynamic 39-page report by Shelley Lowery. She discusses
      the many aspects of bringing your business online...
      tell me more   /   download now

    The Birth of a Professional Website
      This free download is brand new and available from the SIM
      site ONLY. It's a compilation of 10 articles by Shelley Lowery
      and completely covers the launching of a professional website.
      tell me more   /   download now

    Syndicate Your Headlines Using RSS
      RSS is quickly becoming the standard choice for delivering
      syndicated web content. If you've thought about syndicating
      your own content, this report will get you started...
      tell me more   /   download now


FREE COURSES

We have a large selection of free courses waiting for you at http://www.startupinternetmarketing.com/fc

Courses:
    *Mastering Search Engine Placement
    *25 Secrets eBay Doesn't Want You To Know
    *Netwriting Masters Course
    *Affiliate Masters Course
    *Service Sellers Masters Course
    *Webmaster Business Masters Course
    *Make Your Net Auction Sell
    *Make Your Price Sell, The Masters Course
    http://www.startupinternetmarketing.com/fc


FREE ADVERTISING

Post your ads to thousands of people 100% free. Simply register with the Free Advertising Form and you will be able to post your ads and get your own web site promoting numerous Clickbank products for you.

    Check out my free advertising form webpage at
    http://www.startupinternetmarketing.com/fafws
    Post your free ads here...
    http://www.startupinternetmarketing.com/faf


* For more great tips and tools, go here:
  http://startupinternetmarketing.com/free


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FEEDBACK & CONTRIBUTIONS
------------------------------

A Two Minute Copywriting Guide

Pay attention! This advice is very concise. Read too fast, and you'll miss it! And it applies to any copywriting, web page, email, printed sales letter, newspaper ad:
  • Get people's attention with a headline, a powerful statement which makes them want to read the rest of your copy.

  • Don't start by trying to sell your product. Start by stating the problems that the reader faces. Describe them in detail, so that they can relate to them.

  • Move on to some of the solutions that other products offer. Show that they don't really solve the problem.

  • Now show how your product can solve their problem.

  • End with a clear call to action. Lead them by the hand. What do they need to do next? Fill in a form? Pick up the phone? Click on the 'buy' button? You're in charge - tell them what to do!
Ian Traynor
Marketing Magic
http://www.tka.co.uk/marketing-magic.htm

. . .

If you have a promotion tip to share (or an affiliate program that would be of interest to the rest of us) or if you have a web design tip, or a specific question, please feel free to post all tips, questions, or answers to posted questions here and I will add your email or URL with it. It's FREE promotion!

Send your tips, questions or answers to:
mailto:sir@startupinternetmarketing.com?subject=Q_&_A


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FOOD FOR THOUGHT
---------------------

Google Search Term Tip

Here's a litle beauty of a tip that will be your most treasured friend forever.

Whenever you're unsure, uncertain or even totally in the dark about a word or term just do this ...

Let's say you came across the word - newbie - in an article and you haven't a clue what it means.

Open your browser and go to http://google.com Type into the search box... define newbie and up comes around 280,000 results

I liked this one ... "Newbie: A person new to online systems who is thus unlikely to be familiar with the norms, conventions and general netiquette of CMC"

Hmmm?

Anyway, the point of this little tip is that you just type the word "define" before a word and Voila, as they say in France.

Joe Robson
Newbie Club
http://newbieclub.com/home/sims/


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CLASSIFIEDS
--------------

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----------------
ADMINISTRIVIA
----------------

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this to any one whom you think would find this information useful or interesting. I'm sure they'll appreciate it - I know I certainly will.

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-----------
Legal Stuff
-----------

We accept no responsibility whatsoever for the content, profitability or legality of any published articles or advertisements contained within SIM's Insider Report.

Although all of the articles have been selected for their content, the publishing of such articles within this newsletter does NOT constitute a recommendation of the products or services mentioned or advertised within those articles.

Be responsible! Always do your own Due Diligence before responding to any offer.

The SIM's INSIDER REPORT is a production of Startup Internet Marketing and is owned by Dan Porteous

ISSN 1710-0739

Startup Internet Marketing
53 McKelvie Avenue
Kirkland lake, ON, CA.
P2N 2K6 Tel: 705.567.3519

No part of this publication may be reproduced in whole, or
in part, without the express written consent of the publisher.



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