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Toll Free Numbers Can Cost You Sales
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Yes I know a toll-free telephone number for your business can
increase response from your customers. But did you realize that
international customers can NOT use it?
So what do I want... blood? Do I want you to pay for my
international calls too?
No. But I'd appreciate the basic facility of an 'ordinary'
phone number so I can contact you on MY dime!
In these days of ultra cheap international phone rates, it
costs me less to phone from the UK to the USA, than it does to
call someone in my own home town. And these inexpensive rates
are available in many other countries.
Yet it's obvious that many Internet business owners are not
aware that so many of their international customers are willing
to make inter-continental calls for more information or help.
3 times in the past week I had to email US Webmasters for their
'ordinary' phone number so I could call them.
And if it's happening to me so often, how much potential
business are you missing because YOUR prospects are unable to
call you?
If you're US based it's time to wake up to the fact that life
exists outside your country! Internet users are mushrooming at
a phenomenal rate all over the world. And the growth of new
potential customers is accelerating at an unbelievable speed.
Here in the UK for instance. 3 months ago, if you saw 1 dotcom
TV ad per evening you'd be lucky (lucky?). Now I'd guess 1 in
every 3-4 advertises a dotcom address. That's in only 3 MONTHS!
So if you're only offering a toll-free number you're missing
out on a LOT of potential business.
And while I'm on my soap box ....
The address on your contact page .... what does CA mean?
I *guess* it's California. But many of the other abbreviations
are un-guessable to foreigners. And they do like to know where
you're from if they're to take your credibility seriously!
And because of the differing time zones, it could prevent
some foreigner from ringing you at 5:00 am your time.
Think international. Think sales. Think profit. We're not dumb
lunkheads, we're foreigners!
And we've lots of plastic cash in our pockets.
Please help us spend it!
Copyright 2003 by Joe Robson * All rights reserved
Joe Robson is co-author of 'Make Your Words SELL' with Ken
Evoy. Joe and Tom Glander own The Newbie Club which is
bulging with unique NET and PC Newbie tutorials and eBooks.
CLICK ON OVER to http://newbieclub.com/ and look at their
very professional Affiliate Program. It's BIG! Joe's
Copywriting site is at http://www.adcopywriting.com
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